Privacy Policy

1. Who We Are

This website is operated by StreetFX Pty Ltd, an Australian automotive parts, accessories and performance products retailer.

When this policy refers to “StreetFX”, “we”, “our” or “us”, it means StreetFX Pty Ltd. When it refers to “you” or “your”, it means a customer, website visitor, account holder or person interacting with our business.

2. Personal Information We Collect

The types of personal information we may collect depend on how you interact with us. This may include:

• Your name, business name and contact details.
• Email address, phone number, billing address and shipping address.
• Account login details and customer account information.
• Order details, quote requests, invoices, payment confirmation and purchase history.
• Vehicle details you provide, such as make, model, year, engine, VIN, registration, modification details or fitment requirements.
• Messages, emails, phone call notes, support enquiries, live chat content and customer service history.
• Product reviews, feedback, warranty information, return requests and complaint details.
• Marketing preferences, communication preferences and advertising interaction data.
• Technical information collected when you use our website, including device and browser information.

We do not intentionally collect sensitive information unless it is necessary for a specific purpose and you have provided it to us, or we are otherwise permitted to collect it by law.

3. Device, Website and Usage Information

When you visit our website, we may automatically collect information about your device and how you use the site. This may include:

• IP address, browser type, operating system and device type.
• Time zone, approximate location and language settings.
• Pages viewed, products viewed, search terms used and links clicked.
• Referral source, exit pages, session activity and date/time stamps.
• Cookies, pixels, tags, web beacons and similar tracking technologies.

This information helps us operate the website, improve performance, detect fraud, measure marketing effectiveness, understand customer behaviour and provide a better shopping experience.

4. Cookies, Analytics and Advertising

We use cookies and similar technologies to support website functionality, remember preferences, maintain shopping cart sessions, improve site performance and understand how visitors interact with our website.

We may also use analytics and advertising tools, including services such as Google Analytics, Google Ads, Meta/Facebook advertising tools and similar platforms. These tools may collect information about how you interact with our website and may help us show relevant advertising or measure campaign performance.

You can usually control or disable cookies through your browser settings. Some website features may not function correctly if cookies are disabled.

5. Order and Payment Information

When you place or attempt to place an order, we collect information required to process and fulfil that order. This may include your name, billing address, shipping address, phone number, email address, order details and payment-related information.

Payments may be processed by third-party payment providers. We do not intentionally store full credit card numbers on our own systems unless expressly stated and handled through a secure, compliant payment process.

We may use payment, order and transaction information to process purchases, confirm payments, issue invoices, arrange shipping, manage returns, detect fraud, respond to payment disputes and comply with tax, accounting and legal obligations.

6. How We Use Personal Information

We use personal information for purposes reasonably connected with operating our business, including:

• Processing orders, quotes, payments, refunds, returns and warranty claims.
• Arranging shipping, delivery, supplier fulfilment and order tracking.
• Providing customer support, technical assistance and fitment advice.
• Communicating with you about orders, enquiries, stock availability and service updates.
• Managing customer accounts, order history and internal records.
• Improving our website, systems, product data, stock visibility and customer experience.
• Detecting fraud, security threats, misuse, payment risk or suspicious activity.
• Sending marketing communications where permitted by law or where you have opted in.
• Complying with legal, tax, accounting, regulatory and dispute resolution obligations.

7. AI-Assisted Tools and Automation

StreetFX may use artificial intelligence, automation and software-assisted tools to improve service quality, speed up internal workflows and help our team provide more accurate support.

AI-assisted tools may be used for purposes such as summarising customer enquiries, helping staff review order history, assisting with fitment research, improving product data, identifying possible order issues, prioritising support requests, detecting inconsistencies and generating internal recommendations for staff review.

Where personal information is used with AI-assisted tools, we aim to limit the information used to what is reasonably necessary for the relevant business purpose. We do not sell customer personal information to AI providers.

We do not use customer personal information to train public AI models unless the information has been appropriately de-identified, aggregated, or we have a lawful basis to do so.

AI-assisted outputs may support our staff, but important customer-facing decisions are intended to remain subject to human review. This includes decisions about order issues, refunds, returns, warranty claims, fraud concerns, account restrictions or other matters that could significantly affect a customer.

8. Automated Decision-Making

We may use automated systems to assist with routine business operations, such as fraud screening, payment risk checks, stock visibility, shipping calculations, order routing, product recommendations and website personalisation.

These systems may use information such as order details, account history, payment status, IP address, device information, shipping address, product availability or previous customer interactions.

Where an automated process may significantly affect you, we aim to provide an appropriate level of human review, transparency and a way for you to contact us about the outcome.

9. Sharing Personal Information

We may share personal information with trusted third parties where necessary to operate our business, provide services or comply with legal obligations. These may include:

• Ecommerce platform providers, including Maropost Commerce/Neto or related service providers.
• Payment processors, banks, fraud screening providers and finance providers.
• Shipping carriers, freight companies, customs brokers and fulfilment partners.
• Suppliers, manufacturers or distributors where required to fulfil an order, warranty claim or special-order request.
• IT hosting providers, cloud storage providers, database providers and website support providers.
• Analytics, marketing, advertising and customer communication platforms.
• AI, automation and productivity tool providers used to support internal business operations.
• Professional advisers, insurers, accountants, lawyers and debt recovery providers.
• Government agencies, regulators, law enforcement or courts where required or permitted by law.

We only share information where it is reasonably necessary for the relevant purpose or where we are legally required or permitted to do so.

10. Overseas Disclosure

Some of our suppliers, service providers, technology platforms, cloud systems, analytics providers, payment providers or advertising partners may be located outside Australia or may store or process information overseas.

Countries may include, but are not limited to, the United States, Canada, New Zealand, the United Kingdom, the European Union and other locations where our service providers or suppliers operate.

Where we disclose personal information overseas, we take reasonable steps to ensure the disclosure is appropriate and connected to our business operations, service delivery or legal obligations.

11. Marketing Communications

We may use your contact details to send product updates, promotional offers, new arrival notices, sale information, abandoned cart reminders or other marketing communications where permitted by law.

You can unsubscribe from marketing emails by using the unsubscribe link in the email or by contacting us directly. Even if you unsubscribe from marketing, we may still send important transactional or service-related messages about your orders, account or enquiries.

12. Data Security

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

Security measures may include access controls, staff permissions, password protection, secure hosting, encrypted connections, system monitoring, backups, audit logs and internal procedures for handling customer information.

No website, system or transmission method is completely secure. If we become aware of a data breach that is likely to result in serious harm, we will assess and respond to it in accordance with applicable legal requirements.

13. Data Retention

We retain personal information for as long as reasonably required for the purpose it was collected, including to fulfil orders, provide support, maintain business records, comply with legal obligations, resolve disputes and protect our legitimate business interests.

Order, invoice, tax and accounting records may need to be retained for minimum periods required by law. When information is no longer required, we may delete, de-identify or securely archive it.

14. Accessing and Correcting Your Information

You may request access to personal information we hold about you. You may also ask us to correct information that is inaccurate, incomplete, out of date or misleading.

To protect customer privacy and account security, we may need to verify your identity before providing access or making changes.

15. Privacy Complaints

If you have a concern about how we have handled your personal information, please contact us using the details below. We will review your complaint and aim to respond within a reasonable timeframe.

If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner or another relevant privacy regulator.

16. Do Not Track Signals

Some browsers allow users to send “Do Not Track” signals. Because there is no consistent industry standard for responding to these signals, our website may not alter its data collection practices when a Do Not Track signal is received.

17. Children and Minors

Our website is not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided personal information to us, please contact us so we can review and take appropriate action.

18. Third-Party Websites

Our website may contain links to third-party websites, platforms or services. We are not responsible for the privacy practices, content or security of third-party websites.

We recommend reviewing the privacy policy of any third-party website before providing personal information to that website.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, technology, systems, legal obligations or privacy practices.

The updated version will be posted on this page with a revised “Last updated” date.

20. Contact Us

For questions, privacy requests or complaints, please contact us: